6.1.2 Links between festivals
Student Book
pp 176–85
Looking for the links
Take the festivals you have looked at and examine the links between the programme content and the target audience by looking in more detail at two events from the festival programme.
Name of festival | Programme content | Describe the target audience (e.g. families) | Why will this event appeal to the target audience? |
Love Box | Event 1: Friday 15th – Saturday 16th Dance tents Live music D.J’s Parties Food Stalls | Young adults Aged roughly 16-29. People that love music. | This event will appeal to the target audience because young people are more into parties and they have the energy to dance. |
Event 2: Sunday 17th Live music Stages with performers Food stalls | Also young adults aged 18-40. | This event will appeal to this age group because it is less lively than the days before so it the older people that are interested in the music festival can relax abit. | |
Underage Festival | Event 1: Big stage Food stalls/ Refreshments Small stages | The target audience is aged for 14-18 year olds. | This event will appeal to this age group because it is the only age allowed into the festival and also because it is the music that young people generally listen to. |
Event 2: Rave tents Music tents Performer tents | The target audience is for the 14-18 year olds. | This event will appeal to the more hyper audience of the 14-18 year olds. |
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